The Lego movie ad break as television promotion: read your text book page 57 the top half.
How to use theory This is a new topic for you and I introduce the Russian theorist Todorov. Please watch the cartoon HERE which explains Todorov's narrative theory.
Then read 'How to use theory' on the bottom half of page 57 which explains how to apply Todorov to the Lego trailer.
TURN OVER THE PAGE
Media language in the Lego movie trailer: revision activity
Study the 4 elements of media language in the trailer. Make sure that you grasp terms such as intertitles, genre, diegetic and non-diegetic sound, colour palette.
That is all for this week!
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