It is an award-winning advertisement that is an inspiring example of creative editing in its own right.
You then read a selection of current copies of the Observer /Guardian to identify what distinguishes the 'quality' press.
- These broadsheets generally value hard news, such as political news.
- They value an international outlook, covering foreign affairs.
- They tackle 'difficult' issues, even if they are uncomfortable.
- They serve a broad audience by including sport, culture, the arts, with many feature articles: its balance of features reflects that it values culture as well as politics and hard news
- Online versions offer interactivity, with podcasts, comments invited, readers' letters
For question 10, you will be rewarded for drawing together elements from your full course of study, including different areas of the theoretical framework and media contexts. ‘The representations featured in the online Observer reflect its values and beliefs.’
Discuss how far you agree with this statement. In your answer, you must:
· Analyse the representations featured in the extract with reference to the Observer’s values and beliefs
· Make judgements and draw conclusions about how far you agree with the statement. [15 marks]
